When Dashtoon approached us, they had no SEO playbook, just a breakthrough product and a bold vision: to make comic creation as instant and accessible as texting a friend.
Dashtoon’s AI-powered platform lets anyone—artist or not—create digital comics in minutes. But while the product itself was revolutionary, their online discoverability? That was ground zero.
The Challenge We Identified: When we analyzed Dashtoon's situation, we discovered they had a unique problem: their AI platform served two completely different audiences—comic creators looking for production tools AND comic readers seeking content. Most companies focus on one user type, but Dashtoon needed to capture both simultaneously while building authority in a competitive space.
What followed wasn’t just about running SEO checklists. It was a full-stack SEO strategy, designed from the ground up for a product that had to win over two entirely different audiences.
Dashtoon was creating a whole new way to make and enjoy comics. That kind of category-defining innovation needs more than great features; it needs to be found by the right people, fast.
Being invisible online would mean missing out on both creators hungry for faster comic production and readers eager for fresh content.
Dashtoon wasn't trying to rank for blog listicles. They needed to reach:
And they needed to do this at scale—organically, affordably, and sustainably.
We knew generic SEO wouldn’t work. Instead, we focused on showing, not telling, what Dashtoon’s platform could actually do.
To engage both comic creators and readers effectively, we crafted separate SEO strategies tailored to their distinct needs and search habits.
We created 15+ dedicated landing pages targeting specific, high-intent use cases—each speaking to a real problem creators were trying to solve.
Pages like:
Each page highlighted the exact capability, showcased real outputs, and answered FAQs: all optimized for search intent and readability.
We leaned into reader behavior by ranking for queries like:
We positioned Dashtoon not just as a creation tool, but also as a viable alternative to major manga and webtoon platforms. These pages attracted audiences with clear intent: they were looking for new platforms to explore, not just casual browsers.
This two-track strategy helped Dashtoon grow both sides of their marketplace simultaneously.
SEO performance is only meaningful if it drives business outcomes. For Dashtoon, the numbers told a powerful story:
They’re now ranking:
That’s not just visibility. That’s owning high-intent traffic.
Three things made this growth possible:
If you’re like Dashtoon, with a product that already works well and solves real problems, starting SEO early can help you grow fast. It doesn’t just bring more visitors, but it builds your brand and creates steady growth from day one.
But if you’re still figuring out product-market fit, that’s okay too. SEO is just as useful. It helps you understand what your audience is searching for, which features they care about, and how they talk about their needs, giving you real insights while building visibility in the background.
Whether you're scaling or still shaping your product, a strong SEO foundation sets you up to move faster, with fewer wrong turns.
Bottom line? Your product doesn’t need to be perfect yet; your SEO foundation does.
Supported by leading global investors with a history of backing transformational technology companies.
Supported by leading global investors with a history of backing transformational technology companies.
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