Portland, Oregon, known for its vibrant arts scene and bustling startup ecosystem, has seen its population soar to over 650,000 residents. With 95% of consumers using online searches to find local businesses, Portland companies can’t afford to overlook the power of SEO. Mastering search engine optimization helps ensure that whether someone’s craving doughnuts from Voodoo or browsing handmade crafts at the Saturday Market, your business gets noticed. Fun fact: Portland boasts over 10,000 acres of public parks, making it an urban oasis for both residents and businesses alike!